Vogue Fashion Dubai Experience

10th of October the Dubai mall witnessed History in the making. The history of unique events and moments that open up new paths and build bridges. The one put in place yesterday was indeed a bridge between East and West in the guise of an event titled Vogue Fashion Dubai Experience which, the first of its kind hosted in the Middle East, was the ultimate mix of glamour and high fashion.

Set against wonderful fountains and spectacular video screenings inside the Dubai Mall, the Vogue Fashion Dubai Experience shone brightly right from the opening hosted by Eva Riccobono and starring the Editor-In-Chief of Vogue Italia, Franca Sozzani, and  Mr. Mohamed Alabbar, Chairman of Emaar Properties. It was Mr. Allabbar who officially started off the event which opened with a major fashion show at the Dubai Mall Fashion Avenue. Set against a dream-like atmosphere, the creations of 8 designers – Andrea Incontri (Italy), Simone Rocha(Ireland), Ituen Basi (Nigeria), Julia Voitenko and  Daria Golevko, designers of Esme Vie (Russia), Wadha Al- Hajri (Qatar), Razan Alazzouni and Ashi Studio (Saudi Arabia) and Lulwa Al Amin (Bahrain) – were presented on the runway.

It was a 360 ° fashion experience with shopping – of course – and the numerous limited edition pieces available at the boutiques of the major fashion houses featured inside the Dubai Mall but also pure beauty on display as part of a great exhibition of couture creations (held in the Atrium near Bloomingdale’s) which paid tribute to great international couturiers like Dolce & GabbanaVersaceArmaniValentinoGiambattista ValliChanelDiorElie SaabJean-Paul Gaultier and Givenchy. Over two decades of style and elegance were chronicled and celebrated with an extraordinary exhibition of 25 years of Vogue Italia covers. Plus a unique opportunity for all the guests: become part of the history of the iconic magazine. At Souk Atrium, a major interactive photographic installation gave guests the chance to be featured on the cover of Vogue: a fun experience that made the Dubai’s Fashion Night even more magic and special.

Past, present but also lots of future with regard to green initiatives at The Waterfall Atrium. The numerous guests that took part in the evening had the chance to gain an insight on the evolution of fashion with an eco-sustainable soul thanks to video installations and shorts presenting projects like the Green Carpet Challenge by Livia Firth, Carmina CampusAlcantaraEdun+Diesel, the British Fashion Council’s Estethica and admire the eco-friendly creations designed by brands like Christopher RaeburnOrganic by John Patrick and The North Circular by Lily Cole as well as the works of up-and-coming designers selected as part of Vogue Italia’s Scouting Manifesto initiative.

Grand final, during the night, with the gala event that gathered famous names of the world of fashion, high dignitaries and iconic protagonists of the world of art and of showbusiness. A magic event, that has been held at the foot of Burj Khalifa, with a breath-taking view on the impressive fountains of the Dubai Mall, and that has been enriched by a performance by famous tenor Vittorio Grigolo, and a touching dance performance by Roberto Bolle. During the night, a charity auction has been held, too; its proceeds, together with the proceeds of sale of VFDE limited edition products, have been given to Dubai Cares, a charity organization founded by His Highness Sheikh Mohammed Bin Rashid Al Maktoum, that helps children living in developing countries to have access to primary education.

During the auction, numerous and incredible experiences have been sold, as they have been given especially for this occasion. Experiences included a gold Medusa Pendant with diamonds, and an invitation for two people at the 2014/15 Autumn/Winter fashion show (both given by Versace); a weekend for two people in St. Moritz, with exclusive ski classes and a double ski suits (given by Moncler).

There also are an invitation for two people in a five-stars hotel in Cannes, for the annual dinner For The Love Of The Cinema, that is held during the film festival, given by IWC Schaffhausen (together with the two iconic watches Portofino Automatic, in red gold for her, and Portofino Hand-Wound Big Date, in white gold for him); a “Roberto Cavalli Experience” that, besides an invitation to the 2014/15 Autumn/Winter fashion show (with access to the backstage), also includes two exclusive dinners for two people, as well as some precious creations by the maison; furthermore, Valentino offered the creation of a unique and tailor-made dress (together with the opportunity to follow the creative process and to visit the atelier).

For the auction, Levant gave a very precious Quinting watch, while Chanel offered an invitation for the Haute Couture 2014 fashion show, and the opportunity to visit the private apartment of Gabrielle Chanel, at 31, rue Cambon.

A full tailoring experience has been offered by Burberry for the auction: an handmade suit for man, an invitation for two people at the Menswear autumn/winter 2014/15 fashion show in London, and a stay for two people at the Claridges Hotel, together with a shopping experience at the flagship store in 121, Regent street.

Giorgio Armani gave two invitations for his autumn/winter 2014/15 fashion show, with a VIP access to the backstage and a stay for two nights at the Armani Hotel, with a dinner for two people at Nobu. Last but not least, Vogue Italia offered a unique and exclusive experience: the auction winner will be lead in a shopping tour through the best boutiques of Milan together with the iconic stylist of our magazine, Enrica Ponzellini.

Franca Sozzani and Roberto Cavalli

Franca Sozzani and Roberto Cavalli

Franca Sozzani and Donatella Versace

Franca Sozzani and Donatella Versace

Eva Riccobono

Eva Riccobono

Emanuele Filiberto di Savoia and Clotilde Courau

Emanuele Filiberto di Savoia and Clotilde Courau

Roberto and Eva Cavalli

Roberto and Eva Cavalli

Dean Caten and Franca Sozzani

Dean Caten and Franca Sozzani

Silvia Venturini Fendi

Silvia Venturini Fendi

Karolina Kurkova

Karolina Kurkova

Lapo Elkann

Lapo Elkann

Dean and Dan Caten

Dean and Dan Caten

Emanuele Filiberto di Savoia and Clotilde Courau

Emanuele Filiberto di Savoia and Clotilde Courau

Dubai Mall

Dubai Mall

Francesca and Remo Ruffini

Francesca and Remo Ruffini

The Haute Couture dresses exhibition

The Haute Couture dresses exhibition

The Haute Couture dresses exhibition

The Haute Couture dresses exhibition

The Haute Couture dresses exhibition

The Haute Couture dresses exhibition

The Haute Couture dresses exhibition

The Haute Couture dresses exhibition

The Haute Couture dresses exhibition

The Haute Couture dresses exhibition

Vogue Fashion Dubai Experience

Vogue Fashion Dubai Experience

Atmosphere

Atmosphere

Vogue Fashion Dubai Experience

Vogue Fashion Dubai Experience

Atmosphere

Atmosphere

Lapo Elkann, Vittorio Grigolo, Mohamed Alabbar, Jonathan Newhouse, Franca Sozzani, Ameera al-Taweel, Roberto Cavalli and Tariq al Gurg

Lapo Elkann, Vittorio Grigolo, Mohamed Alabbar, Jonathan Newhouse, Franca Sozzani, Ameera al-Taweel, Roberto Cavalli and Tariq al Gurg

Karolina Kurkova

Karolina Kurkova

Naomi Campbell

Naomi Campbell

Miroslava Duma

Miroslava Duma

Jonathan Newhouse, Naomi Campbell, Donatella Versace and Franca Sozzani

Jonathan Newhouse, Naomi Campbell, Donatella Versace and Franca Sozzani

The Vogue Italia covers exposition

The Vogue Italia covers exposition

Lapo Elkann, Vittorio Grigolo, Mohamed Alabbar, Jonathan Newhouse, Franca Sozzani, Ameera al-Taweel, Roberto Cavalli and Tariq al Gurg

Lapo Elkann, Vittorio Grigolo, Mohamed Alabbar, Jonathan Newhouse, Franca Sozzani, Ameera al-Taweel, Roberto Cavalli and Tariq al Gurg

The Vogue Italia covers exposition

The Vogue Italia covers exposition

The Vogue Italia covers exposition

The Vogue Italia covers exposition

Donatella Versace

Donatella Versace

Dean e Dan Caten with guest

Dean e Dan Caten with guest

Miroslava Duma and Karolína Kurková

Miroslava Duma and Karolína Kurková

Atmosphere

Atmosphere

Atmosphere

Atmosphere

Atmosphere

Atmosphere

Afef Jnifen and Riccardo Tisci

Afef Jnifen and Riccardo Tisci

Afef Jnifen and Naomi Campbell

Afef Jnifen and Naomi Campbell

 

 

Source vogue.it

 

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