Strawberry Land – Fashion and Distant Lands at GUM Department Store in Moscow

This season the designers decorated GUM, the most famous shopping center of Moscow using the strawberry as a story-teller – first as a symbol of summer and then, by placing the mannequins in different countries, as a guide about traveling and distant lands. Fashion and travelling going hand in hand and one fruit that “speaks” about it. Each strawberry interpretation varies from country to country and the stylists of the department store along with the designers have done everything so the windows became a small representation, the focus being on the clothing and accessories anyway. Here they are, the strawberries and their stories, from the windows of Moscow store.